As Semayer Vilibáld said “The most beautiful Hungarian collections can show a scientific and not a deceptive picture, but only in the light of kinship and universality.”

That’s why our aim was to design a brand image that communicates the diversity and cultural value of the museum’s extensive collection with elegance and minimalism while respecting the past and giving space to the future.

We present the diversity of the collection with the architectural forms and shapes of the building. The logo is built from triangles evoking a polygon network which is also used for 3D imaging and digitization. With the help of the polygon network, you can map and digitize the surface of anything, which also brings cultural breakthroughs in museum visit, restoration and conservation.